The brief
Stable needed to introduce stablecoin settlement in Korea, explain its payment proposition and build local trust within an evolving regulatory environment.
What we ran
The assignment brought stablecoin payments and settlement into a Korean market context. Local messaging, fintech and crypto creators, media and community channels formed the campaign scope.
- Korean-native narrative for stablecoin payments & settlement
- Fintech and crypto KOL activation across X and YouTube
- Tier-1 Korean crypto & business media placements
- Community building on Telegram and KakaoTalk
Result
8.2M
social impressions
Historical result reported by ium Labs
Based on the public project record. Figures are historical reported results, not independently audited outcomes.
Reporting dates and per-channel attribution are not published.
Reporting period not stated in the published record.
Sources
- ium Labs project recordiumlabs.io/work/stable (opens in a new tab)Record scope: Historical project records, not independently audited outcomes.
- Photo 1A session on the Stable stage at Korea Blockchain Week · peaq official KBW aftermovie (opens in a new tab)
- Photo 2A speaker on the Stable stage · peaq official KBW aftermovie (opens in a new tab)